All Use Cases
Recover revenue, retain students

Stop losing students to failed payments

EdTech platforms lose up to 15% of revenue to payment failures and student churn. Fourbyfour automates recovery and re-engagement workflows that bring students back.

The Challenge

Problems EdTech Companies Face

Without automation, these challenges cost you revenue every day

Failed Payment Recovery

Students drop off when payments fail. Without automated retry flows, you're leaving money on the table.

12-15% of payments fail monthly

Student Disengagement

Students go inactive after 7 days. By the time you notice, they've already churned.

40% of students disengage within 2 weeks

Trial Conversion

Free trial users need timely nudges to convert. Generic emails don't cut it anymore.

Only 3-5% of trials convert without automation

Course Completion

Students who don't complete courses are unlikely to renew or recommend your platform.

70% of courses go unfinished
Pre-Built Workflows

Ready-to-Use EdTech Workflows

Activate in one click. Customize as needed. See results in days.

payment.failed

Payment Retry

1

Automatically retry failed payments with smart timing and personalized reminders

Workflow Steps:

1
Wait 24 hours
2
Send email reminder with payment link
3
If still failed, send SMS after 48 hours
4
Final attempt with discount offer after 72 hours
Recover 60% of failed payments
Activate →
student.inactive (7 days)

Student Re-engagement

2

Bring back inactive students before they churn with personalized course recommendations

Workflow Steps:

1
Identify incomplete courses
2
Send personalized email with progress summary
3
Push notification with next lesson preview
4
If no response, send win-back offer after 14 days
40% of inactive students return
Activate →
course.progress >= 70%

Course Completion Nudge

3

Encourage students to finish courses with progress milestones and completion rewards

Workflow Steps:

1
Send congratulations email
2
Push notification with remaining lessons count
3
Remind about certificate on completion
4
Suggest next course after completion
25% increase in course completion
Activate →
trial.ending (3 days before)

Trial Conversion

4

Convert trial users to paid with timely upgrade prompts and feature highlights

Workflow Steps:

1
Send upgrade reminder with feature comparison
2
Push notification about trial expiring
3
Email with exclusive discount if no conversion
4
Final reminder on expiry day
2x trial to paid conversion
Activate →
Proven Results

Revenue Recovery for EdTech

Automated workflows that pay for themselves

60%
Payment recovery rate
40%
Students re-engaged
2x
Trial conversion
25%
Completion increase
Integration

Get started in minutes

Just emit events from your app. Workflows handle the rest automatically.

typescript
import { Fourbyfour } from '@fourbyfour/sdk';

const client = new Fourbyfour({
  apiKey: 'sk_production_...',
  projectId: 'your-project-id'
});

// Activate payment retry workflow
await client.workflows.activate('payment-retry');

// Emit event when payment fails - workflow handles the rest
await client.events.emit('payment.failed', {
  userId: 'student-123',
  amount: 49.99,
  currency: 'USD',
  courseName: 'Python Masterclass'
});

That's it. No complex setup. No infrastructure to manage.

We recovered ₹2.5L in failed payments in the first month. The student re-engagement workflow alone reduced our churn by 35%.
P
Priya Sharma
Head of Growth, LearnCode Academy

Ready to automate
edtech workflows?

Start recovering revenue today. Get started in minutes with our pre-built templates.

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